Refined is a modern content creation agency founded in 2021 by Camila Salazar, a passionate creative based in Orlando, FL. Camila’s journey into the world of content started long before algorithms and analytics - back in the 2000s, armed with a Flip video camera and a love for capturing life. At just 8 years old, she was recording trips, family moments, and friends, all while teaching herself to edit in iMovie.

Throughout her teens, she began interning and taking on freelance projects in marketing and content creation, where she realized this could be more than just a hobby - it was her future.

At 18 years old and a student at University of Central Florida, Camila launched Refined Marketing Services. Initially focused on managing social media accounts for small businesses, the agency quickly gained traction. Almost 5 years into business, Camila pivoted Refined from social media management and fully into creative content services. What truly lit her up was the creative side of social media- planning, shooting, and producing high-impact, strategy-backed content that brands could be proud of.

Today, Refined helps brands streamline their content creation process, elevate their online presence, and create visuals that truly represent who they are. From concept to camera to content calendars, Camila and her team are on a mission to take the stress out of content and bring the joy back in.

Refined was built on the belief that when you lead with passion and strategy, work doesn't feel like "work" - it feels like purpose.